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  • Danish Posts / E-commerce / GDPR

    Besvar min undersøgelse og deltag i konkurrence om GO DREAM gavekort til 250 kr. x2

    Specialeskrivning …

    Som nogle af jer allerede ved, er jeg i gang med mit speciale. Specialet skrives i kommunikation og retorik, samt GDPR.

    I den forbindelse skal jeg undersøge hvad der vil få den almindelige forbruger, til faktisk at læse de betingelser og politikker der er i en webshop og ikke bare tikke boksen af.

    Det er nemlig alt for ofte et problem, at teksterne er skrevet alt for juridiske og er svære at forstå.

    Deltag i konkurrencen om to gavekort til GO DREAM for dine 10 minutter

    Undersøgelsen er udarbejdet som et spørgeskema.

    Det tager kun 10 minutter at udfylde.

    Alle dine oplysninger behandles selvfølgelig anonymt!

    Som tak, har jeg valgt at udlodde to gavekort til en værdi af 250 kr. hver.

    Ja tak! Lad mig deltage i din undersøgelse med det samme!

    Deadline er d. 20. april 2020

    Jeg har brug for din hjælp!

    Jeg skal op på mindst 1.000 besvarelser, så jeg har virkelig brug for din hjælp!

    Du må meget gerne dele undersøgelsen, da jeg er langt fra de 1.000 besvarelser jeg skal samle.

    Hold da op! Jeg hjælper dig nu!

    Tusinde tak for din tid og besvarelse!

    /Hafsah Fatimah bint Farooq

    P.S. Jeg bliver rigtig glad, hvis du deler min undersøgelse, da jeg mangler en del besvarelser!

    Jeg bevarer din undersøgelse nu!

    P.P.S. Hvis du ikke deler min undersøgelse, så når jeg ikke op på de 1.000 besvarelser som jeg skal samle.

  • English Posts / Entrepreneur / Muslimpreneur

    Backstage part 2: Unhealthy entrepreneur life, reflection | Entrepreneur

    Reflection on unhealthy entrepreneur living.
    Picture by 5688709

    You might wonder, why I wrote those two scenarios.

    If you do not know what I mean, you should read my post:

    On both scenarios

    You might be single or with someone. It makes a difference.

    If you are lucky enough to be with someone who understands you and you are able to talk to, but you are still going down the wrong path, you need to take a step back and figure out, if you keep want to hurt yourself and your loved one.

    If you are single, you need someone in your life to tell you to take that step back; otherwise, you are going on hurting yourself.

    I will be that person, at this moment.
    For both of you.

    Breakdown, stress, heart attack and worse

    There are many examples that living can be stressful.

    Some people, need a job, but cannot get one.
    Some people, struggle all their life with money.
    Some people have deadly diseases.
    Some people, are under so much stress, that they breakdown.
    Some people get mental issues.
    Some people work so hard, that it becomes the end of them.

    We all react differently to different kind of pressure.
    And we all have different issues.

    That is why it is important to know yourself and your body.
    Know your limits.
    And don’t cross them.

    I do not remember the name, but he is a very successful Danish entrepreneur. My guess is he is in his forties.

    He has a pacemaker.
    I do not think that needs a comment. You know why one gets a pacemaker.

    Cherish life

    Life is a fragile thing and it is our job to make sure we make the best of it.

    Enjoy yourself.
    Enjoy the small wins.
    Enjoy your surroundings.
    Enjoy the things to come.

    Do not run so hard for a while, that you collapse right before reaching your goal.

    Lift your foot from the gas pedal and put on the cruise control.

    Taking care of your loved once, starts by taking care of yourself.

       Hafsa Farooq
       Freelance copywriter
       Digital Marketing Consultant

    P.S. Signup to my private newsletter, and get what is going on with me, first!
  • E-commerce / English Posts

    STOP throwing customers away | E-commerce

    Click here for the danish version.

    Is your online store a maze or easy to navigate in?

    Is your web store user friendly? Is your design nice to look at? – Does it make your customers want to buy or does it scare them away? Is it easy or a whole maze they have to go trough?

    The questions above are critical for every web store owner to ask.

    It doesn’t matter if your target-market is B2B, B2C or B2G. – Usability and design means a lot! If you don’t care you can just stop reading… and continue to loose customers.

    Of course there are different levels of usability in the different markets but my focus is on the B2C-market because I have most experience on this.


    I see so many web shops, big and small – they have really old designs and look really cheap. Some are even filled with advertisements from other stores. These web shops are creating a great uncertainty with the customer and are therefore sending the customers away.

    Why do you have a web shop if you don’t want to put down €600 – €2,000 to get a better design for higher conversion? It is not even that much money.

    It’s like walking into a store and immediately tripping over something because there is stuff all over the place… and right after finding products that don’t belong in the store.


    So many web shops are centuries behind on usability. Have you ever tried to make an test-order trough your web shop? – Here are some questions you should ask yourself: Is it easy to navigate in? How many steps are there before and order is placed? Is the process complicated? Is it easy to put things in the basket? Can others do what you can in your web shop?

    It is really good to use people from the outside to try the website and then get feedback from them, on what works and what doesn’t.


    … is just genius. From the basket-list, the customer clicks on the checkout button and has to fill out her information, fill in payment method information, choose shipping and complete the order. – Everything gathered on one page.
    Why would you want your customer to click 4/5 times more? And it’s not like there is much on the pages, when you use the regular check-out process. – It’s just a waste of your customers time.

    Credit cards

    Be sure to accept all credit cards. Yes, it is a bit expensive but you wont loose so many customers. – Look at it like this: A customer has filled up her basket and she is now at the checkout-page. She just has to pay but you don’t accept her credit card. – You just lost a customer more.

    In my webshop, most cutomers pay with dankort, which is the danish credit card. A small percent of the customers pay with American Express. Guess what? The orders paid by American Express are the biggest. – It’s one of the most important things to have in a web shop.


    Advertisements from other web shops or the like is absolutely a no-go in a web shop! First thing is that it looks really ugly and two, you will be sending customers away. Yes, the one who was just about to buy something or register to your newsletter. That customer will you be sending to another shop and don’t think she will be back. She wont.

    For motivational quotes you can follow me on Instagram @HafsafarooqX2